Getting Started Tips for CSS and Web Standards Compliant Webpages

Over the last few years it has been interesting to see how many NEW websites are not W3C compliant. Part of the problem is the reality of SEO and the emphasis placed on the “latest great SEO technique”. Lost is the core foundations that make the web work and SEO possible. I was much relieved to see Google’s Panda release because a “very important leader” in the SEO world finally has made it clear that a well build website is what they want to see. Continue reading

Search Engine Schemas For Structured Data on WebPages

A bit of good news today, Google announced the introduction of “a new initiative from Google, Bing and Yahoo! to create and support a common set of schemas for structured data markup on web pages. aims to be a one stop resource for webmasters looking to add markup to their pages to help search engines better understand their websites.” Continue reading

What is the difference between PayPal Website Payments – Standard and Pro

We are frequently asked for assistance in helping businesses move from PayPal Website Payments Standard (WPStandard) to Websites Payment Pro (WPPro). Often the cost of doing this can be quite expensive and there is an understandable “sticker shock”. WPStandard is so quick and easy, and therefore both inexpensive and simple for the “do-it-yourselfer”. There is an expectation that WPPro will operate in a similar fashion. It does not, and this becomes a stumbling block, both in trying to understand how it works and how to make use of its features. The attraction of WPPro is that it has a lot of features that allow you to appear more professional and gets past a number of confusing situations for the customer with regard to credit cards and PayPal accounts. Continue reading

Overview of PayPal Website Payments – Standard and Pro

PayPal’s Website Payments Standard and Pro are both extensive eCommerce solutions that cover a wide range of features. The Pro product is comparable to other Internet merchant solutions like or Innovative Merchant Solutions, and others, therefore the same issues … Continue reading